Published by Oliver Haill on 3rd July 2016
(ShareCast News) - Buy shares in B&M European Value Retail said the Sunday Times' Inside the City column. As the referendum decision to leave the EU sends the economy into a recession, discounters like B&M should do well. The business model is to attract customers with value groceries and then offer bargain-basement brands that are bought in vast bulk or with some non-grocery items made for B&M out in Asia. B&M's gross profit margin was above 34% in the last two years.