Pinterest files for US IPO - report
By Caoimhe Toman
Date: Friday 22 Feb 2019
Pinterest has already filed IPO documents with the Securities and Exchange Commission and could list toward the end of June, Bloomberg reported on Friday.
Last month it was revealed that Pinterest is looking to raise about $1.5bn, having raised $150m in a private funding round in 2017 for a total valuation of about $12.3bn.
The social media platform is one of several high-profile Silicon Valley listings expected for this year with Uber and Lyft both filing confidential paperwork to the SEC in December 2018. The ride-sharing companies could go public by March.
According to eMarketer analyst Andrew Lipsman: “Pinterest’s IPO is definitely one to watch in the coming months. As the first major digital media platform to hit the markets since Snap, the industry will be watching closely to see if it can withstand scrutiny as a public company. Pinterest has a strong argument to make as an advertising platform because of its visual nature and the aspirational way in which users engage. Ultimately, it will have to prove that its ads are effective in building brands and driving commerce.”
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