Sirius Real Estate promotes Wissel to chief marketing and impact officer
By Michele Maatouk
Date: Thursday 18 Feb 2021
(Sharecast News) - Sirius Real Estate said on Thursday that it has promoted Kremena Wissel to the newly-created executive role of chief marketing and impact officer.
The FTSE 250 owner and operator of branded business parks in Germany said Wissel has been with the business since May 2006 and that as marketing director, she can be "credited with transforming the company's approach to marketing and developing its leading digital marketing platform".
As part of her extended remit, she will manage Sirius' ESG strategy. Wissel will also continue to be responsible for the company's marketing activities and will report directly to chief executive officer Andrew Coombs while providing regular updates to the board.
Coombs said: "ESG is an embedded part of the Sirius business and is at the heart of the way we continue to deliver successful returns in a sustainable and ethically sound way. Kremena has been integral to the development of our ESG credentials to date and formalising the new role of chief marketing and impact officer reflects how serious we are in ensuring that we maintain and increase the momentum of delivering high standards of ESG throughout our group."
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