YouGov (YOU)

Sector:

Media

Index:

FTSE AIM 50

248.25p
   
  • Change Today:
    -2.25p
  • 52 Week High: 400.00p
  • 52 Week Low: 246.00p
  • Currency: UK Pounds
  • Shares Issued: 117.21m
  • Volume: 214,239
  • Market Cap: £290.98m
  • RiskGrade: 149
  • Beta: 0.80

Latest Deals

Traded Action Notifier PriceAmountValue
15-Dec-25 Buy Alex McIntosh 255.00p 31 £79.05

Largest Deals (28 days)

Traded Action Notifier PriceAmountValue
15-Dec-25 Buy Alex McIntosh 255.00p 31 £79.05

Director Shareholdings

Notifier Holding Value*
Stephan Shakespeare 1,926,423 £4,782,345
Alex McIntosh 534,377 £1,326,591
Devesh Mishra 29,038 £72,087
Ian Griffiths 19,216 £47,704
Ashley G Martin 11,328 £28,122
Deborah Davis 10,675 £26,501
Andrea Newman 6,985 £17,340
Shalini Govil-Pai 15 £37

Major Shareholders

Notifier** Holding Value*
1607 Capital Partners, LLC 9,676,854 £24,022,790
Octopus Investments Nominees Limited 9,071,804 £22,520,753
Norges Bank 8,381,905 £20,808,079
Balshore Investments Limited 8,029,100 £19,932,241
BlackRock 7,841,313 £19,466,060
LIONTRUST INVESTMENT PARTNERS LLP 7,203,229 £17,882,016
Herald Investment Management 7,114,653 £17,662,126
Artemis Investment Management LLP 7,093,275 £17,609,055
T. Rowe Price Associates, Inc. 5,718,713 £14,196,705
Brown Capital Management 5,699,914 £14,150,036
JO Hambro Capital Management 4,570,000 £11,345,025
Ameriprise Financial, Inc. 4,478,819 £11,118,668
Baillie Gifford 4,459,665 £11,071,118
Jupiter Asset Management Limited 4,343,196 £10,781,984
Rathbone Investment Management 4,195,050 £10,414,212
Capital Group 3,518,294 £8,734,165
Sanne Fiduciary Services Limite 3,500,000 £8,688,750
Charles Stanley Stockbrokers 3,486,024 £8,654,055
Investec Wealth & Investment Limited 3,412,601 £8,471,782
Anna-Elizabeth Shakespeare 3,344,000 £8,301,480
Hillary Shakespeare 3,344,000 £8,301,480

* Value is calculated by using the current share price multiplied by the amount held.
** Major Shareholders are individuals or institutions that own more than 3% of the company’s shares and have been reported in the annual accounts.

Note 1: Prices and trades are provided by Digital Look Corporate Solutions and are delayed by at least 15 minutes.

Note 2: RiskGrade figures are provided by RiskMetrics.

 

YouGov Market Data

Currency UK Pounds
Share Price 248.25p
Change Today -2.25p
% Change -0.90 %
52 Week High 400.00p
52 Week Low 246.00p
Volume 214,239
Shares Issued 117.21m
Market Cap £290.98m
Beta 0.80
RiskGrade 149

YouGov Star Ratings

Compare performance with the sector and the market.
more star ratings
Key: vs Market vs Sector
Value
46.86% above the market average46.86% above the market average46.86% above the market average46.86% above the market average46.86% above the market average
7.69% below the sector average7.69% below the sector average7.69% below the sector average7.69% below the sector average7.69% below the sector average
Price Trend
73.99% below the market average73.99% below the market average73.99% below the market average73.99% below the market average73.99% below the market average
42.86% below the sector average42.86% below the sector average42.86% below the sector average42.86% below the sector average42.86% below the sector average
Income
5.59% below the market average5.59% below the market average5.59% below the market average5.59% below the market average5.59% below the market average
26.32% below the sector average26.32% below the sector average26.32% below the sector average26.32% below the sector average26.32% below the sector average
Growth
11.41% above the market average11.41% above the market average11.41% above the market average11.41% above the market average11.41% above the market average
13.51% above the sector average13.51% above the sector average13.51% above the sector average13.51% above the sector average13.51% above the sector average

What The Brokers Say

Strong Buy 4
Buy 1
Neutral 1
Sell 0
Strong Sell 0
Total 6
strong_buy
Broker recommendations should not be taken as investment advice, and are provided by the authorised brokers listed on this page.

YouGov Dividends

  Latest Previous
  Final Final
Ex-Div 27-Nov-25 28-Nov-24
Paid 09-Dec-25 09-Dec-24
Amount 9.25p 9.00p

Trades for 07-Jan-2026

Time Volume / Share Price
11:37 59 @ 247.50p
11:37 90 @ 247.50p
11:35 24 @ 248.55p
11:33 211 @ 247.50p
11:31 486 @ 248.00p

YouGov Key Personnel

CEO Stephan Shakespeare
CFO Alex McIntosh
Chair Deborah Davis

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