By Iain Gilbert
Date: Tuesday 19 Apr 2022
LONDON (ShareCast) - (Sharecast News) - Data-driven commerce company Bango has inked a new agreement that will see its platform be deployed by US telco T-Mobile to deliver third-party products and services to customers.
Bango said the deal will enable T-Mobile to "rapidly and cost-effectively scale-up value-added-service offerings", giving customers "choice and value" across a "growing range" of subscription products and services.
The AIM-listed firm added that as a result of the new agreement, the majority of US telco customers will now be served through Bango technology.
"T-Mobile changed the wireless industry by putting customers first, and we are delighted to partner with a true innovator in the telecoms world to help them deliver even more customer benefit," said Bango CEO Paul Larbey.
"By providing a powerful platform for offers and bundles, Bango enables telcos to build strong merchant relationships that increase customer engagement."
As of 1000 BST, Bango shares were up 2.21% at 185.0p.