LONDON (ShareCast) - (ShareCast News) - Independent renewable energy company Good Energy launched a new online platform on Wednesday, allowing businesses to choose where their energy comes from for the first time.
The AIM-traded company said the platform, named 'Selectricity', matches businesses with local renewable energy generators, providing them with more control and hour by hour visibility of their usage.

Its board claimed it will be the first peer-to-peer offering on the market, allowing businesses to make more sustainable choices and meet their corporate social responsibility and zero carbon emission goals.

"We're really excited to be launching Selectricity," said Good Energy managing director David Brooks.

"This new offering puts consumers at the heart of the market and could unlock the potential of renewables with decentralised, local energy here in the UK.

"The platform will allow companies all across the country to develop an energy mix which perfectly suits their business and brings to life their commitment to renewable energy."

Nick Hurd, minister for climate change and Industry at the Department for Business, Energy and Industrial Strategy, said that unlocking the innovative capabilities of business is paramount to the UK's transition to a low carbon economy, so he was delighted to see the project, which was backed by the government's Energy Entrepreneurs Fund, brought to the marketplace.

"We are putting innovation at the centre of our Industrial Strategy so that we are creating the ideal conditions for businesses and industries to thrive.

"This new online marketplace is an indication of how low carbon and decentralised, local energy schemes can work."

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