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Adidas shares jump on record annual sales

By Frank Prenesti

Date: Friday 30 Jan 2026

(Sharecast News) - Shares in Adidas jumped on Friday after the German sportswear giant reported record sales in 2025 and launched a €1bn share buyback as price stability withstood the impact of US tariffs.

The brand on Thursday reported full-year revenues of €24.81bn, a record despite negative currency effects of...

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