Citi upgrades Marks & Spencer to 'buy', sees attractive entry point
By Michele Maatouk
Date: Monday 08 Sep 2025
(Sharecast News) - Citi upgraded Marks & Spencer on Monday to 'buy' from 'neutral' and lifted the price target to 440p from 380p as it said structural tailwinds are underappreciated.
"With the shares 18% below pre-Cyber levels, we see an attractive entry point for a business with good underlying momentum," it said.
Citi said that in Fashion, app and survey data suggest M&S is gaining share with younger customers. The bank said its proprietary model implies this can add around 1.5 percentage points to its like-for-like sales per year.
In Food, meanwhile, Citi said its modelling suggests a larger mix of 'bigger baskets' is driving share gains as M&S benefits from trade down from restaurants.
"These tailwinds leave M&S well placed to outperform amid any UK macro uncertainty, and should add circa 4-5pp to LFLs per annum," it said.
"Looking beyond Cyber, we believe FX gross margin tailwinds and modest operating leverage will drive margin expansion to exceed M&S's CMD targets."
The bank said its new estimates are 7%/13% above Visible Alpha consensus for FY27e/FY28e adjusted pre-tax profit.
At 0850 BST, the shares were 2% higher at 349p.
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